Here Are Some Copywriting Tips That Don’t Include ‘Learn SEO’ Or ‘Find Your Niche’

Man in cafe with a Macbook holding a book titled Expert Secrets

If you google ‘how to be a copywriter’, you’ll find 33.6 million articles that supposedly cover the ins and outs of the vocation.

But upon further inspection of the search results, you’ll quickly learn that some of these posts have typos in the first paragraphs (automatic disqualification), while others read like fresh-grad material instead of actual copywriting. There are a few posts that offer solid advice, though most of them end up trying to sell you a course.

But I digress. We’re not here to judge content. Instead, for this week, we’re going to discuss things beyond ‘build a portfolio’ and ‘learn SEO’.

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I Read Someone Else’s Journal And It’s Teaching Me How To Live Life

A row of stone statues in a library

You know what I love more than journalling? Reading other people’s journals.

What’s with the look? You’ve probably done the same, or at least know someone who did. Anne Frank’s diary, perhaps? Leonardo da Vinci’s? Sylvia Plath’s?

Anyway, the journal in question (Meditations by Marcus Aurelius) is a couple thousand years old, so I doubt that there’s any invasion of privacy. Besides, Meditations is loaded with so much wisdom that it’d be a waste not to share it with the world.

Here’s my best takeaway to entice you to read more: No matter how separated we are by time and culture, we all still share the same fears, hopes, and desires.

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This Is Why I Don’t Click On Your Blog Posts

dont-click-no-priscilla-du-preez

So the following post is based off my time spent in the WordPress Reader which, in the past couple of years, total up to 15,000 blogs visited (average of 20 blogs per day).

And through that time, I’ve since developed a taste for the type of posts I’d click on and enjoy.

Here’s a quick disclaimer though: I’m just one person in a very small niche, particularly in writing and self-improvement. So take the following points with a grain of salt.

But also know that if you can attract—or repel—one person, you would probably be able to do so for the rest of the WordPress community, so keep that in mind as you scroll through the list!

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I Finally Got COVID, So I Might As Well Share The Lessons I Got Out Of It

Man in orange sweater and mask

It’s finally happened. No, I didn’t become a New York Times bestselling author. I have instead contracted COVID, after two years of dodging it like Neo in The Matrix.

But you know what I always say: when something bad happens to you, at least you’ll get a story out of it. And that’s what brings us to today’s post, my account with the virus, seven days in.

So sit back, put on your masks, and enjoy the lessons I’ve learned from this weird, weird week I’ve been having.

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5 Love Tips I’d Love To Give My Younger Self

Love Advice Couple - Clay Banks

You know how I started my blogging career? By writing about my heartbreaks. This was during the Geocities days where you had to manually write each page’s HTML through Notepad.

You know what would’ve happened had I been lucky with the girls? I wouldn’t have had any reason to share my collection of cringe-rants. And I’ll tell you, my posts were so emo they could’ve fronted for My Chemical Romance.

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